Your Merch Business, Streamlined
From Catalog to Checkout — One Platform.
MerchRelay connects your distributor catalog, product designer, and client storefronts into one platform — so you can stop juggling tools and start closing deals.
Merch businesses waste hours every week on manual busywork.
If you're running a decorated apparel or promotional products business, you know the pain. The process between “client wants merch” and “order placed” is broken.
Manually copying product info from distributor websites
Emailing back-and-forth with clients about sizes and colors
Rebuilding catalogs every time inventory changes
Juggling spreadsheets, Photoshop, and email to get one quote out
Losing orders because the quoting process is too slow
No single source of truth for your product data
Everything you need to run your merch business
Eight powerful modules. One platform. Zero busywork.
One-Click Catalog Sync
Connect your S&S Activewear distributor account and import thousands of blank garments — brands, styles, colors, sizes, pricing, and live inventory — in seconds. No spreadsheets. No manual entry.
Visual Product Designer
Upload logos and artwork directly onto garment images with our drag-and-drop designer. Define safe print regions, resize, crop, mirror, and adjust — all in the browser. No Photoshop required.
Branded Merch Stores
Generate instant, branded storefronts for every client — schools, companies, teams. Pre-rendered mockups with their logo already on the garment. Clients browse, pick sizes, and checkout with Stripe.
Prospect Kits
Send curated product collections to prospects with a single shareable link. They review, approve designs, and submit orders — all from one branded page.
Quoting & Order Management
Build professional quotes with line-item pricing, decoration costs, and size surcharges. Send approval links to clients. Track every order from quote to fulfillment.
Sofi AI CRM Integration
Push contacts and opportunities directly into Sofi AI CRM when you share collections. Auto-create pipeline opportunities and keep your entire sales workflow in sync.
Automated Render Pipeline
Upload an asset, assign it to a collection, and MerchRelay automatically renders photorealistic mockups on every garment. Hundreds of product images, generated in seconds.
Multi-Tenant & Secure
Every organization gets an isolated workspace. Your data, API credentials, collections, stores, and client information are completely private — never shared across accounts.
10,000+
Products Available
50+
Supported Brands
< 60s
Catalog Sync Time
Zero
Spreadsheets Needed
How MerchRelay works
Connect Your Distributor
Enter your S&S Activewear API credentials. MerchRelay securely stores them and syncs your entire product catalog — every brand, color, size, and price.
Curate Your Collection
Browse thousands of products, filter by brand and style, and add exactly what you want to offer. Build focused collections for different clients or markets.
Design & Render
Upload artwork, position decorations on garments with the visual designer, and create print-ready product mockups — automatically rendered across every product.
Share & Sell
Generate a branded merch store or prospect kit link. Your clients pick products, select sizes, and checkout with Stripe. You get structured order data — ready to fulfill.
Built for how you actually work
Company Stores
“We set up branded merch stores for each of our corporate clients. Their employees log in, pick their sizes, and checkout. We fulfill. That's it.”
Create a branded storefront with the client's logo pre-rendered on every product. Employees browse, select sizes, and pay with Stripe — no emails, no spreadsheets.
School & Team Spirit Wear
“We used to email PDFs back and forth with coaches for weeks. Now we send one link and the order comes in structured.”
Build a collection of approved styles, render the school's logo on every garment, and share a store link. Parents and coaches pick products, sizes, and submit. Done.
Promotional Products for Events
“When a client calls and needs 500 branded shirts for a conference next month, we can have a storefront live in minutes.”
Import products, add artwork, render mockups, and generate a checkout-enabled store — all within the same session. No design team required.
Sales Prospecting
“I curate a collection of trending styles, attach a prospect's logo, and send it as a kit. Half the time they approve on the spot.”
Create professional mockups, then send a prospect kit link that lets them review, approve, and order — all tracked in Sofi AI CRM as a pipeline opportunity.
Your CRM and your merch platform, finally connected.
Most merch businesses live in two worlds: the CRM where they track leads, and the scattered tools where they build catalogs, design products, and manage orders. MerchRelay bridges that gap.
Auto-push contacts
When you share a collection, the contact lands in Sofi AI CRM with full tags and source info.
Pipeline opportunities
Every merch deal automatically creates an opportunity in your selected pipeline and stage.
Tag-based segmentation
Contacts are tagged with collection names and source data so you can segment, automate, and follow up.
Close the loop
When a prospect approves a quote, the CRM opportunity updates to "won" automatically.
Zero manual entry
No copy-pasting between tools. Your merch workflow and CRM stay in sync, always.
Simple, transparent pricing.
Start free for 14 days. No credit card required. Choose the plan that fits your business.
Starter
Perfect for solo operators getting started with merch.
- Up to 500 catalog products
- 3 client storefronts
- 5 collections
- 1 team member
- Visual product designer
- Quoting & order management
- S&S Activewear catalog sync
- Sofi AI CRM integration
- Custom branding
- Priority support
- API access
Professional
For growing merch businesses that need more power.
- Up to 5,000 catalog products
- 25 client storefronts
- 50 collections
- 5 team members
- Visual product designer
- Quoting & order management
- S&S Activewear catalog sync
- Sofi AI CRM integration
- Custom branding
- Priority support
- API access
Enterprise
Unlimited everything for large-scale operations.
- Unlimited catalog products
- Unlimited client storefronts
- Unlimited collections
- Unlimited team members
- Visual product designer
- Quoting & order management
- S&S Activewear catalog sync
- Sofi AI CRM integration
- Custom branding
- Priority support
- API access
Frequently asked questions
I already use InkSoft / OrderMyGear / etc.
MerchRelay is built for operators who want speed and simplicity. Connect your distributor, upload artwork, and you're selling — in minutes, not days. Plus, it integrates directly with Sofi AI CRM, so your merch and sales data live in one ecosystem.
Is this just for S&S Activewear?
Currently, MerchRelay syncs with S&S Activewear — one of the largest blank apparel distributors in North America with 10,000+ products across 50+ brands. We're expanding distributor support based on customer demand.
Do my clients need to create an account?
No. Client storefronts and prospect kits are completely public. Your clients just click the link, browse, select sizes, and checkout. No login, no friction.
What about payment processing?
MerchRelay uses Stripe for all client-facing payments. You connect your own Stripe account, set your own margins, and receive payment directly. We never touch your revenue.
How does pricing work for my clients?
You control everything. Set a markup percentage on wholesale pricing, add decoration costs, configure size surcharges — MerchRelay calculates retail prices automatically. Your clients only see the final price.
Is my data secure?
Absolutely. Every tenant gets an isolated workspace. Your distributor credentials, client data, artwork, and orders are encrypted and never shared across accounts.
Stop doing merch the hard way.
Join businesses that are already saving hours every week with MerchRelay. Start your 14-day free trial today — no credit card required.
Start Free Trial